1-800-FLOWERS.COM, Inc. is florist and gift shop. The Company delivers fresh flowers and a selection of plants, gift baskets, gourmet foods, confections, candles, balloons and plush stuffed animals. The Company operates in three segments: Consumer Floral, Gourmet Food and Gift Baskets, and BloomNet Wire Service. The Consumer Floral segment includes the operations of the Company's brand, such as 1-800-Flowers.com, Flowerama, Celebrations and FineStationery.com. The Gourmet Food and Gift Baskets segment includes the operations of Fannie May Confections Brands, Cheryl's (which includes Mrs. Beasley's), The Popcorn Factory, Winetasting.com, Stockyards.com , DesignPac and 1-800-Baskets. The BloomNet Wire Service segment includes the operations of BloomNet, BloomNet Technologies, BloomNet Products and Napco. On September 6, 2011, the Company, through the Winetasting Network subsidiary, completed the sale of certain assets of its wine fulfillment services business.